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With all the product availability today, we feel
it is our responsibility to research them and offer
the best we can find. Value is another criteria
that needs to be considered.
After completion of our extensive research and
test marketing program, we have found that our
"JA" John Amico products have out-performed
every other manufacturer's product line. Keeping
in mind our above mentioned statement, the results
are that some of our "JA" products work
as well as anything we have ever used, most work
considerably better and some are so revolutionary
that nobody has anything similar. Due to our exclusive
agreement with Amico Educational Concepts, we
have agreed to carry the complete product line.
In addition to their quality and value, they
take a totally different approach as to how they
market these products. They truly recognize the
negative effects that the consolidation of the
industry, by the major manufacturers, will have
on the general public. They offer an alternative.
Instead of just changing labels for distribution
purposes, they will only sell their products to
licensed cosmetologists and salon owners. They
know who the professional is that should be responsible
to the client.
Our newly created Online store also gives our
clients and consumers an opportunity to purchase
these quality products over the Internet. By authorization
from our members, we can now compete with all
the other products being offered Online. We recognize
the potential benefits of Online purchases and
have added yet another tool to help our professionals
battle against the consolidation of our industry.
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